I’m proud to work in the marketing department of one of the world’s leading influencer marketing platforms. Over the past two years, I’ve built a visual identity from scratch, covering reports, presentations, the website, newsletters, blogs, and ads.
At Lefty, I have also filled a market gap on social media, connecting with a broader audience of professionals who rely on us for the latest trends in the industry.
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TBA21 Thyssen-Bornemisza Art Contemporary is a leading international art and advocacy foundation. In September 2021, TBA21 launched st_age, a research and commissioning digital space.
I developed the visual identity for st_age’s Season 1, following a color and gradients schema. This included a digital brochure, social media content, out-of-home advertising, and signage elements.
The project was done alongside Madrid-based art direction studio Jotateam and the TBA21 team.
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a Belmond train
The Venice Simplon-Orient-Express is a luxury train service owned by Belmond, offering routes around Europe.
Inspired by the Art Deco style of the VSOE cabins and suites, I designed graphic pieces for a private trip organized by Karla Otto. These included a save-the-date, welcome folders, invitations, cards, and illustrations.
An ongoing series artificially created as part of research on A.I., designed to explore its creative potential as a tool in the evolving creative industry.
Press release design for a collaborative project between Nespresso and French pastry chef Pierre Hermé, produced by communications agency Karla Otto.
Graphic design of the Spring-Summer 2022 campaign for the collaborative collection between fashion brand Palomo Spain and Spanish group Multiópticas, inspired by 80s erotic fanzines.
The project was done alongside Madrid-based art direction studio Jotateam.
Due to COVID-19 restrictions, many fashion brands replaced traditional shows with "show-in-a-box" concepts. Mans Concept Menswear, winner of Vogue Spain’s Who's on Next award, adopted this approach.
I designed and supervised the production of elements for presenting Mans' Fall 2021 collection, "Demans Club," inspired by the 1970s nightlife scenes of New York and London.
The project was done alongside Madrid-based art direction studio Jotateam.
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Darphin is a skincare brand with a futuristic visual identity based on research and evolution.
During my internship in the creative department, I worked on notable projects like the creative books for 5.20 and 6.18 campaigns . My tasks included conceptualizing and executing various visuals, presenting them to other departments, supervising external creative agencies, and overseeing photo shoots.